Website and direct booking engine for a boutique coastal hotel, designed to feel like the place itself and reduce dependence on booking platforms.
Concept project designed by FMcuba to show our approach. It is not a client case and the brand is fictional.
Brief
Small hotels pay high commissions to booking platforms. The concept: a site beautiful enough to sell the stay and simple enough to book in under a minute.
Challenge
Combine editorial storytelling with a booking flow that never makes the guest feel lost, on any phone, in three languages.
Approach
Large photography and slow, deliberate motion set the mood; the booking bar stays one tap away on every page. Availability and prices load instantly from the hotel’s system, and the whole site is editable from an admin panel.
Key decisions
- 01Booking in three steps, under a minute on mobile
- 02Editorial pages the hotel team updates on its own
- 03English, Spanish and Italian with localized SEO